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Shhh...our food's coming.
While this "library" sells no books, it does offer a wide range of goods to discover.
Located on Portland State University's campus, this client came to FIR NW
for help gaining foot traffic when school isn't in session.
To encourage students and non-students to immerse themselves
in the Library's catalog of genius flavors, I came up with book-themed passports
and concierge cards to be handed out at nearby hotels.
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Agency: FIR Northwest
Copywriting, Art Direction & Design: Lex Rule
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