top of page
Sometimes, you just gotta play to the crowd.
As a teenage girl, I had an unusual affinity for dad-approved jokes and dad-approved guitars.
So, when One Minute Briefs posed the challenge to advertise anything using puns,
I immediately thought up a (hopefully dad-approved) print campaign for Fender's new releases.
Spec Work
Copywriting, Art Direction & Design: Lex Rule
bottom of page